Grab Hold

October 28, 2007 by  

Beer Can HandleThought I’d share this inspirational example. I think it’s a brilliant idea to put a representation of the product in the hand of the target audience. In this example, a hand hold bar on a commuter train becomes the perfect advertising platform for a beverage.

Point is, think about how your customer will use your product. It might inspire you to reach him/her in a less traditional yet more surprising way.

Have fun.


One Response to “Grab Hold”
  1. Pete Aldin says:

    That is awesome! I’ll give this some thought!