Business Blogging

November 2, 2007 by  

Business Blogging Blunder

Have you been blogging professionally for your business or employer? Have you kept up with the goals you set and the pace you expected? It’s tough, huh?

I can admit that I have a hard time as well. It’s natural. Like anything, enthusiasm can wane over time. But don’t let all that effort be wasted.

Take the example of my friend, Pete Aldin. Periodically, he invites guest bloggers to post an article on his site, Great Circle. It’s an excellent way to keep up with your publishing schedule, freshen the content and bring an alternative perspective to the ongoing conversation.



One Response to “Business Blogging”
  1. Pete Aldin says:

    It’s also a lazy way. 🙂 By the way, the Carnival of War has started today and there will be a variety of styles and subject matters over the next few days. Thanks for the mention, Roland.

    I agree that it’s a tough commitment to keep saying something new about (essentailly) the same thing. My hat’s off to the bloggers that do it, but I also think some lateral thinking and innovation doesn’t hurt to keep it fresh.