October 28, 2007 by Roland Reinhart · 1 Comment
Thought I’d share this inspirational example. I think it’s a brilliant idea to put a representation of the product in the hand of the target audience. In this example, a hand hold bar on a commuter train becomes the perfect advertising platform for a beverage.
Point is, think about how your customer will use your product. It might inspire you to reach him/her in a less traditional yet more surprising way.
Have fun.
Sign up to receive free updates by email!
You'll receive a confirmation email. You must open that email and click the activation link in order to complete the registration process.
Or automatically download the podcast to your favorite MP3 player:
Share your question or comment on something we've previously discussed. It's free. (Don't worry, it goes straight to voice mail.) Simply say: "This is ____ from ______. I want to comment on ________."
By submitting a comment or recording a message, you authorize that it may be republished on this Web site or podcast. The reason is to share useful info with all the readers and listeners. Please review the legal notice and privacy policy if you have any questions.
Hate Something, Change Something. A simple philosophy. Say no to bad behavior and poor business practices and strive for higher standards. If you aren't part of the solution, then you're just part of the problem.
Roland Reinhart has worked in direct marketing and advertising with major brands for over twenty years. Contact Roland about custom website design, email marketing, Search Engine Marketing, podcasting for business, mobile marketing and more.
